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U.S. Home Filters Web Design & Internet Marketing Case Study - SMT

U.S. Home Filter

U.S. HOME FILTER Case Study
 
SERVICES: Web site upgrade and ongoing marketing, programming and web hosting
 
RESULTS: Explosive sales growth that doubles annually
 
When Midwest Supply was looking to build a new website to market air conditioning filters for its U.S. Home Filter division (www.ushomefilter.com), one of their suppliers recommended they get in touch with Sales & Marketing Technologies.

“We originally had our site created and marketed by a company with virtually no results,” said Midwest Supply owner Steve Waugh.
 
“From the moment SMT took over, sales began and have grown faster and higher. We seemed to nearly double our order volume over the previous year.”
 
U.S. Home Filter already had “good bones with product, price and service,” Waugh said, but SMT “got the customers to come and see us.”
 
 “We only have one goal and that is to sell to every possible Internet customer. 
 
Not only has SMT delivered a solid track record of sales growth, they have also delivered outstanding customer service. “Everyone at SMT has been a pleasure to work with: sales, marketing, tech support and programming,” Waugh said.
 
“I would not hesitate to recommend them to anyone looking to develop, host or market a site.” 

About U.S. HOME FILTER:
 
U.S. Home Filters offers standard and custom air conditioner filters and furnace filters that remove dust, pollen, allergens, smoke and other particles from the air so your family can breathe easy. Our home air filter selection includes disposable panel air filters and extended surface pleated filters for air conditioners and furnaces. Once you decide which furnace filter or air conditioner filter fits your needs just locate the size you want and order online!
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From Our Customers
Sales and Marketing Technologies have two main strengths. They have been tremendous in helping us improve our organic and paid search programs, driving more and more traffic to our Web site every year. Their other strength has been in design and programming of the site to perform in a way that enables conversion. A bonus for us is also their strength in understanding our particular industry based on their experience.”

Phillip Barnes - Wedgewood Pharmacy, Direct Marketing Specialist
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