Wholesome Tummies

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WHO: Wholesome Tummies

Two moms, driven to see a change in the quality of the food we feed our families, launched a franchised healthy school concept WT Café in 2009. Together with its franchise owners, WT Café provides a timely solution to the single biggest health crises facing our generation and a vehicle for entrepreneurs everywhere to make a difference in their own backyards.

NEED

Wholesome Tummies was looking for a trusted technology partner to handle complex technical problems for their website. 

WHAT WAS DONE

  • Built the ability for customers to Auto-Reload Prepaid Accounts
  • Created a better way to allow customers to add food choices including entrees, snacks, and other extras, and pay for them right on their website
  • Produced easier access to nutritional labels
  • Crafted the ability for schools to add fresh food fundraisers and school catering orders to their program online

RESULTS:

In the three years of working with Wholesome Tummies, SMT was able to quadruple the company's revenues. There was also a significant increase in the number of franchises, which lead to an increase in customers and healthy children.

"...SMT was able to quadruple the company's revenues."

Debbie Blacher, co-owner of Wholesome Tummies, commented on their success while using services provided by Sales & Marketing Technologies. "We have had tremendous ROI from our investment. With SMT, our growing company has a true partner in technology. The SMT team treats every challenge we throw their way with optimism and perseverance. Whatever the issue, they always work hard until a solution is found. No problem or challenge is too big for the SMT team, and we have complete confidence in their ability to get the job done. We can rest easy knowing our website is in good hands."

About Wholesome Tummies

Wholesome Tummies was founded in 2007 by two moms driven to see a change in the quality of the food we feed our families. Pregnant and working at the time, the two women were strapped for time to prepare healthy foods at every meal. With few convenient options for fresh, minimally processed foods, they decided to take matters into their own hands.

They started by working with schools in their hometown of Orlando, Florida. The response was nothing short of incredible and the business quickly grew from serving 5 to 25 local schools. Then came requests from cities across the country, and in late 2009 the franchised healthy school concept WT Café was born.

"...the business quickly grew from serving 5 to 25 local schools."


Since then, the company has expanded nationally through franchising, an ideal growth model for this grass roots, healthy school concept. Together with its franchise owners, WT Café provides a timely solution to the single biggest health crises facing our generation and a vehicle for entrepreneurs everywhere to make a difference in their own backyards. But schools are just the beginning. At Wholesome Tummies, we believe easy and convenient access to pure, made from scratch foods is a universal right of everyone. Real food strengthens and heals, and consuming it consistently over less healthy alternatives leads to longer, happier lives.

For more about Whole Tummies, visit www.wholesometummies.com

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