How Twitter Contributes to Globalization

February 27, 2009

Article Updated: Feb. 2015 

In the context of this article, globalization is the integration of views to all parts of the world. Globalization has been, and most likely will always be, an ongoing process that eliminates borders between nations and allows interconnectedness between nations. For example, 20 years ago it would have been very difficult for to speak with someone from across the nation. Now with the Internet, we are able to speak instantly with others not only from across the U.S. but around the globe. 

There are many factors that contribute to globalization, some more than others. One of the more obvious ones is the Internet. Not only the Internet itself but the websites that make it up, including social media channels. By using hashtags, suddenly there is a platform for conversation topics and ideas surround that hashtag. This creates buzz and allows people to form opinions based on what they read and what others are saying.


Global Trending Topics

These trending topics gain big momentum across the globe. Think of events such as #OccupyWallStreet, #Kony2012 or #BringBackOurGirls. It is estimated that Twitter has up to 288 million active monthly users all over the world, and they’re increasing everyday. With the brief and easy platform Twitter uses, it makes it so easy to connect with people everywhere and discuss topics that extend past our borders. Twitter is contributing, in major ways, to globalization by knocking down international barriers.

While Twitter can never solve all inequalities that exist, it can give people all across the world a voice, an extension of themselves, that can empower a movement. You never know what hashtag can suddenly jump to trending status and become a topic of discussion all across the world.

If you aren’t currently utilizing Twitter, it’s a good idea to join in on the conversation. You never know which of your customers could be inspired by something you have to say. Once you’ve set up your account, read this post on how to optimize your Twitter bio to make enable it to be found easier in search engines.

Don’t forget to follow Sales & Marketing Technologies on Twitter for more tips and tricks for Digital marketing, web development, web design and more.

Did you like this post?

Sign up for our Tips and Trends list and we'll let you know each week when we have a new one.

Evaluate Your Own Marketing Systems With The FREE SMT Marketing Systems Scorecard


Web Design (26)
Web Development (35)
Misc. Website (21)
Search Engine Optimization (95)
Social Media Marketing (111)
Local Search Marketing (24)
Content Marketing (35)
PPC Advertising (31)
Digital Marketing (123)
Marketing Automation (23)
Sales Automation (19)
Company News (10)
Other (27)