How to Increase Your Average Sale Without Inventing New Products
When most business owners think about growth, their first instinct is to create something new, like a fresh product, a new course, or another service to add to their lineup. But creating new offers takes time, money, and energy. What if you could grow your revenue without inventing anything new? That’s where OfferLab comes in. This platform was designed to help business owners maximize what they already have by giving them tools to package, position, and promote their existing offers in...
How to Update Your Email Password
Here's a step-by-step guide: Head over to our webmail portal at https://mail.smtusa.com. Log in with your full email address and your current password. If this is your first time logging into webmail, a pop-up might appear asking for a Recovery Email Address. Add a secondary email here to make future password resets a breeze. You can skip this step by just clicking "OK" if you don't want to add a recovery email address or if you don't have another address. Already a webmail user? No problem!...
How To Sell Your Offers Without Running Ads
If you’ve ever tried to scale your course, product, or service, then you're likely already aware how expensive digital ads have become. Costs rise every year, platforms are unpredictable, and even well-run campaigns can eat up your profits. That’s why more and more creators are turning to a different approach: building an affiliate sales force. Imagine an army of commission-only salespeople promoting your offer without you spending a dime on ads. That’s exactly what OfferLab...
Important Email Service Updates: Stronger Security & Improved Performance
Here at Sales & Marketing Technologies, we are committed to providing you with a secure and reliable email service. To that end, we will be making two key updates to our email platform starting Monday, September 29, 2025. 1. Updated Password Policy for Enhanced Security To better protect your email account and personal data, we are rolling out a new, stricter password strength policy. This change is essential for maintaining the integrity and security of your account. Self-Service...
5 Marketing Mistakes That Are Killing Your ROI (And How to Fix Them)
Every brand wants to get the most out of its marketing dollars. But the reality is, many companies unintentionally waste budget, time, and energy on strategies that don’t deliver results. The good news? These mistakes are common and fixable. By identifying and correcting them, you can stop draining your ROI and start scaling smarter. Mistake 1: Chasing Vanity Metrics Instead of Revenue It feels great to see your engagement metrics, such as likes, followers, and clicks, increase. But if...
7 Website Sins That Are Costing You Customers Every Day
Your website is often the first impression potential customers have of your business. If it feels outdated, confusing, or untrustworthy, you could be sending people straight into the arms of your competitors. The truth is, many businesses unknowingly commit common website sins that drive visitors away instead of converting them into paying customers. Here are seven mistakes to watch for and how to fix them. 1. Slow Load Times Attention spans are now shorter than ever, and for many, waiting...